About the year 2006

exhibition museum of design, Zurich

About the year 2006


With this pub­li­ca­tion the Fed­eral Of­fice of Cul­ture is pre­sent­ing the work of young de­sign­ers who were awarded prizes in the Fed­eral De­sign com­pe­ti­tion in 2006.
In a first step, the mem­bers of the Fed­eral De­sign Com­mis­sion ap­pointed by the fed­eral of­fice and sup­ported by re­puted in­ter­na­tional de­sign­ers, ap­praised the port­fo­lios sub­mit­ted and made an ini­tial se­lec­tion from them. In a sec­ond round, the Com­mis­sion as­sessed the se­lected work in con­junc­tion with the ex­perts. Fol­low­ing the Com­mis­sion's pro­posal, the Fed­eral Of­fice of Cul­ture granted a Fed­eral Award to 21 young de­sign­ers from among the 231 par­tic­i­pants at this year's com­pe­ti­tion. The suc­cess­ful young de­sign­ers can de­ter­mine the form of their award them­selves. They can choose be­tween a sum of money, work ex­pe­ri­ence in a de­sign stu­dio or a prac­ti­cal with an in­ter­na­tion­ally re­puted de­sign com­pany. The prac­ti­cals, in par­tic­u­lar, have be­come at­trac­tive and long-term ef­fec­tive in­stru­ments in the pro­mo­tion of young tal­ent. Prac­ti­cal places have been of­fered, among oth­ers, by Akris in St. Gallen (fash­ion de­sign), Jakob Schlaepfer in St. Gallen (tex­tile de­sign), Bar­ber Os­gerby in Lon­don (in­dus­trial de­sign), Kerr/Noble in Lon­don (graphic de­sign), In­dus­trial Fa­cil­ity in Lon­don (graphic de­sign) and Peet Pien­aar/Daddy Buy Me a Pony in Cape Town (graphic de­sign). The Fed­eral Of­fice of Cul­ture has been able to draw on an in­ter­na­tional net­work it has built up over the years to make these prac­ti­cals pos­si­ble.
The pre­sent pub­li­ca­tion is ap­pear­ing to ac­com­pany the ex­hi­bi­tion 'Se­lected - Awarded. Swiss Fed­eral De­sign Com­pe­ti­tion 2006' that will be staged this year at the Mu­seum für Gestal­tung in Zurich. It pre­sents the work which re­ceived awards in the com­pe­ti­tion; the fields rep­re­sented in­clude pho­tog­ra­phy, in­dus­trial de­sign, graphic art, ty­pog­ra­phy, il­lus­tra­tion, fash­ion de­sign and ce­ram­ics. An ex­tract from a sur­vey on col­lect­ing de­sign by pub­lic and pri­vate in­sti­tu­tions pro­vides an in­sight into ques­tions and con­sid­er­a­tions in con­junc­tion with the col­lec­tion of de­sign arte­facts. The Fed­eral Of­fice of Cul­ture com­mis­sioned Claude Licht­en­stein to com­pile this study and will pub­lish it unabridged in the near fu­ture. In this way the Of­fice is, for the first time, pro­vid­ing an overview of the de­sign col­lec­tions in Switzer­land as well as the strate­gies and poli­cies in the con­text of the na­tional de­sign land­scape.
Ac­cord­ing to gov­ern­ment pol­icy, the Fed­eral Of­fice of Cul­ture is com­mit­ted to the re­spon­si­ble task of pro­mot­ing cre­ative young de­sign­ers. The Of­fice is striv­ing, with its mea­sures, to im­prove the sit­u­a­tion of young de­sign­ers who work in Switzer­land, ef­fec­tively and sus­tain­ably and plays a cen­tral role with the com­pe­ti­tion, pub­li­ca­tion and ex­hi­bi­tion in the field of de­sign pro­mo­tion in Switzer­land. In fu­ture the pro­mo­tion in­stru­ments of the Fed­eral Of­fice of Cul­ture will be fur­ther adapted to the needs of the de­sign­ers. Care should be taken, to­gether with other pub­lic and pri­vate in­sti­tu­tions, who en­gaged in de­sign, to en­sure that Swiss de­sign earns the recog­ni­tion and pub­lic­ity it de­serves.


Lorette Coen
commissaire indépendante, Lausanne

Martin Leuthold
Art Director Jakob Schlaepfer, St. Gallen

François Rappo
graphiste et typographe, Lausanne

Annette Schindler
Leiterin [plug.in], Basel

Christophe Marchand
Produktdesigner, Zürich

Patrizia Crivelli, Kunsthistorikerin,
Leiterin Dienst Design, Bundesamt für Kultur, Bern

Emily King
Frieze Magazine, London
Christian Muhr

Ausstellungsmacher und Partner
von 'Liquid frontiers', Wien

Maurice Scheltens
photographer, Amsterdam